Welcome to issue 39 of Zeus Unwired’s mobile newsletter. In this issue, we round up mobile and digital marketing news from around the world. We catch a Jetstar flight to discover how the [...]
Welcome to issue 9 of Zeus Unwired’s mobile newsletter. In this edition we focus our laser-like gaze upon the app market and, more specifically, on why re-engagement is the next big thing [...]
Until recently, the focus of mobile advertising campaigns has been app installs and with the average global smartphone user downloading 26 apps (Australia downloads an above average number of [...]